NKRUMAH, D. Beyond the Magic Bullet: Exploring an Alternative Theoretical Model in the African Context. Journal of Communication and Management, India, v. 5, n. 03, p. 7–18, 2026. DOI: 10.58966/JCM2026532. Disponível em: https://www.jcoma.com/index.php/JCM/article/view/442. Acesso em: 23 sep. 2026.